5 Ways To Add New Life To A Seemingly Dead Information Product
Let’s presume that, your eBook has run its course. Its digital market life has come to an end. Most of the prospects under its focused market has already bought one, and no buys have been made for many months.
Should such be taken to mean that your eBook has stopped being a cash cow and should be buried in a digital chest already?
Most definitely not!
In the event that your eBook has arrived at the end of its shelf life, you can still earn from such by employing other business plans and implementing new methodologies. Your “old dog” still got some life in it, and its just comes down to deciding on the proper avenue for what it can still provide.
Let’s discuss five approaches which you can use to continue to profit from old eBooks:
1. Sell resale rights to your digital product. By selling your eBook with the added bonus in the profit opportunity of being able to resell such for profit, you will be tapping into a whole new audience – web entrepreneurs who are consistently looking for items to sell. More importantly, by including resale rights to your eBook, you can sell the same for at least four times more than your regular price.
2. Offer private label rights to your digital product. PLR is very similar to resale rights, however, PLR comes with the right to change, convert and/or completely transform the eBook, together with the power to attach the wielder’s name as the creator of the same. Some product creators wish to maintain the structure and integrity of their products and only include the more limiting resale rights. But other product publishers merely want to profit from their products and they include the most lucrative rights possible, namely PLR, to command the best price that can be gained.
3. Divide your eBook and use the segmented parts for a variety web business purposes. Articles? As informative content for your web pages? An e-course? As messages for your newsletter? Your fading digital product can be a great resource for these necessities.
4. Repackage your information product and utilize it as a viral marketing seed. Embed your link/s on every page and distribute the same for free. Watch the number of visitors generated to your website expand at an unyielding rate.
5. Make your information product into a physical product and sell such in online or offline bookstores. There are several fulfillment services on the World Wide Web that specialize on such a task. My personal preference is Lulu.com, for the sole reason that they don’t peg a specified number for their allowable minimum order.